CREDIT SUISSE - BAM

This spot for Credit Suisse directed by the Mill+ team references the relationship between Credit Suisse and Brookfield Asset Management told here as a boxer and his trainer. It was The Mill's job to create a piece of Roy Lichtenstein inspired animation that showed this relationship. A tricky aspect of the job was taking this iconic style of painting and converting it into moving animation.
It was important to obey the rules of traditional Lichtenstein painting, all motion needed to feel as though it could have been hand painted. The team did this by using a combination of flash animation and after effects. The team were helped with illustration by Simon Landrein and the innovative animation transitions were led by Ivo Sousa.

styleframes

Credit Suisse

Credits:

Agency: Havas

Producer: Katy Dell

Creative Director: Gerry Morea

Creativs: Dave Burn

Production

Production: Mill+

Director: Carl Addy

Executive Producer: Luke Colson

Producer: Carl Phillips

Editorial

Editing Company: The Mill

Editor: Daniel Budin

VFX & Design

VFX & Design: The Mill

Executive Producer: Luke Colson

VFX Producer: Carl Phillips

2D Lead Artist: Ivo Sousa

2D Artists: Henry Foreman, Simon Landrein, Peter Bayton, Alex Potts, Markus Nogueira Rosen

Colour: The Mill
Colourist: Luke Morrison